Ajinomoto (Malaysia) Berhad Unveils Innovative Solutions for Food Manufacturing through AJIRISE™ UM and AJIRISE™ K

Ajinomoto (Malaysia) Berhad Unveils Innovative Solutions for Food Manufacturing through AJIRISE™ UM and AJIRISE™ K


KUALA LUMPUR, 8 AUGUST 2023 - Ajinomoto (Malaysia) Berhad (AMB) has been providing our solution to food industry and manufacturing over decades. Our solution enhancing and contributing value in food that adopting on the drastic changes in social and environment. Today, we proudly introduce our newest creations, AJIRISE™ UM and AJIRISE™ K.

AJIRISE™ series is a yeast extract related products that contributing savoury sensation while enhance the original taste and flavour. AJIRISE™ UM is known for its bold "UMAMI" ¹ and "KOKUMI" ² flavours, expertly complementing spices and creamy elements. Meanwhile, AJIRISE™ K takes taste experiences to new heights, delivering a robust "KOKUMI" sensation. Both products effectively mask unwanted soy or bean flavours, offer low sodium content, do not contain animal origin including food additives, and ensuring compliance with clean and simple labelling requirements.

These new industrial products hold great potential not only in Malaysia but also in other Asian countries and the Middle East. They cater to the growing interest of food manufacturing in food safety, quality improvement, healthier products and cost reduction. Our distinctiveness lies in our meticulous raw material selection and innovative mixing technology.

AJIRISE™ UM and AJIRISE™ K are widely used in various products, with the main application in plant-based products. It meeting the demands of alternative animal meat by providing an innovative solution to improve the texture and deliciousness for "plant based meat”. As such, it is also serves as an initiative in promoting global sustainability.

Notably, they align perfectly with Ajinomoto Group Creating Shared Value (ASV) initiative, contributing value to the food industry while adapting to changing social and environmental needs.

For convenience, both products come in 1 kg packages, catering to the diverse needs of various food production settings. Furthermore, they are certified halal, meeting the dietary preferences of a diverse consumer base.

With the introduction of AJIRISE™ UM and AJIRISE™ K, AMB solidifies its position as a trailblazer in providing sustainable and flavourful food solutions. The company's unwavering commitment to being a "Global Customer-Centric Halal Food Company" remains at the core of its mission, as it continues to address people's food and health concerns through specialties and innovative solutions.

For more information, please visit Ajinomoto Malaysia's website at www.ajinomoto.com.my

Umami ¹: The 5th basic taste which can be found in foods rich in glutamate, a kind of amino acid. It is described as “savoury or meaty taste”.

Kokumi²: It is a sense of richness, body and complexity that some compare to the way cheese age and improve over time. It is described as “rich taste”.

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