Seize the Opportunity to Win Prizes Worth Up to RM38,888 in Ajinomoto x Le Creuset's CNY Campaign

win prices


KUALA LUMPUR, 29 JANUARY 2024 – Get ready to immerse yourself in a culinary masterpiece with the first-ever collaboration between Malaysia's culinary gem, Ajinomoto Malaysia Berhad, and the illustrious Le Creuset—a brand that has been crafting world-class cookware for almost 100 years. This extraordinary partnership promises to elevate your Chinese New Year celebration, offering a unique experience that blends culinary expertise with timeless craftsmanship.

Mark your calendars for the Ajinomoto x Le Creuset's CNY Buy & Win Contest that is set to captivate audiences from 1st January to 29th February 2024, transforming your cooking experience with festive recipes. 

The prize pool is nothing short of extraordinary, totalling up to RM38,888, featuring a Grand Prize of Le Creuset’s Round French Oven + Square Skillet Grill, a 2nd Prize of Le Creuset’s Round Skillet + Rice Bowl Set, and a 3rd Prize of Le Creuset’s Stockpot. 

Additionally, there are 8 Consolation Prizes of Le Creuset’s Sauce Pan to be won, as well as 20 Bi-Weekly Winners who will receive Touch & Go Credit worth RM50, with 5 winners selected bi-weekly.

As an added incentive, each participant will be rewarded with a RM50 Le Creuset voucher upon successful entry submission. 

To join the contest, follow two simple steps: 

  1. Make a minimum purchase of RM15 worth of any Ajinomoto products in a single receipt.
  2. Share a photo of the receipt along with your details (Full Name and I/C Number) via WhatsApp to +6019-220 9950.

In the meantime, explore our collection of 9 CNY simple and special recipes, featuring culinary delights such as Stir-Fried Assorted Mushroom with Abalone and Scallop, Steamed Garlic Prawn with Clam, Golden Fish Maw and Chicken Soup, and the tempting Ajinomoto Gyoza. Here, every dish is an expression of love, and every shared moment becomes an everlasting memory, helping you realise the motto “Eat Well, Live Well.”

Don't miss this opportunity to elevate your Lunar New Year celebrations with Ajinomoto's exquisite flavours and auspicious recipes! Let the Roaring Fortune Year of the Dragon begin!

For more information about CNY recipes and contest details, please visit the Smart Cooking website at

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